Outside view of greenhouse at the foot of the mountain

Modern greenhouse crop production development

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Modern greenhouse crop production development

Country
Sector
Most major industry classification systems use sources of revenue as their basis for classifying companies into specific sectors, subsectors and industries. In order to group like companies based on their sustainability-related risks and opportunities, SASB created the Sustainable Industry Classification System® (SICS®) and the classification of sectors, subsectors and industries in the SDG Investor Platform is based on SICS.
Food and Beverage
Sub Sector
Most major industry classification systems use sources of revenue as their basis for classifying companies into specific sectors, subsectors and industries. In order to group like companies based on their sustainability-related risks and opportunities, SASB created the Sustainable Industry Classification System® (SICS®) and the classification of sectors, subsectors and industries in the SDG Investor Platform is based on SICS.
Food and Agriculture
Indicative Return
Describes the rate of growth an investment is expected to generate within the IOA. The indicative return is identified for the IOA by establishing its Internal Rate of Return (IRR), Return of Investment (ROI) or Gross Profit Margin (GPM).
20% - 25% (in IRR)
Investment Timeframe
Describes the time period in which the IOA will pay-back the invested resources. The estimate is based on asset expected lifetime as the IOA will start generating accumulated positive cash-flows.
Short Term (0–5 years)
Market Size
Describes the value of potential addressable market of the IOA. The market size is identified for the IOA by establishing the value in USD, identifying the Compound Annual Growth Rate (CAGR) or providing a numeric unit critical to the IOA.
Over 350,000 ha of land are available for modern greenhouse productions.
Average Ticket Size (USD)
Describes the USD amount for a typical investment required in the IOA.
USD 500,000 - USD 1 million
Direct Impact
Describes the primary SDG(s) the IOA addresses.
Zero Hunger (SDG 2)
Indirect Impact
Describes the secondary SDG(s) the IOA addresses.
Clean water and sanitation (SDG 6) Decent Work and Economic Growth (SDG 8) Industry, Innovation and Infrastructure (SDG 9)

Business Model Description

Invest in small- and medium-size greenhouses by farmers and commercial firms, as well as large-scale industrial greenhouses by large investors or corporations for crop production, focusing on greenhouses equipped with advanced and sustainable technological solutions.

Expected Impact

Boost crop production via modern sustainable and efficient technologies, and ensure steady supply of vegetables, fruits and flowers for local consumption and export.

How is this information gathered?

Investment opportunities with potential to contribute to sustainable development are based on country-level SDG Investor Maps.

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Country & Regions

Explore the country and target locations of the investment opportunity.
Country
Region
  • Armenia: Ararat
  • Armenia: Armavir
  • Armenia: Kotayk
Learn more

Sector Classification

Situate the investment opportunity within sustainability focused sector, subsector and industry classifications.
Sector

Food and Beverage

In 2018, agriculture was 13.7% of GDP, 28% of export and 32.2% of labor (6). Key challenges in the sector include inefficient water use and pollution (water stress of 57.43% (12)), inefficient soil use and soil damage (32% agri-land utilized) (10), high food waste and loss (15% in cereals; 19% in roots and tubers; 20% in fish, and 23% in eggs subsector (5)) as well as low farmer incomes.

The Government Plan 2019-2023 promotes the efficient use of agricultural resources and improved access of irrigation water for all. Pillars of the Plan are to enhance the productivity and food security, expand exports, promote effective farming technologies (intensive orchards, drip irrigation, anti-hail systems, modern storage and machinery), and increase income from agricultural activities (1).

In 2018, 48% of labor in agriculture were women. They are more engaged in informal (and less secure) low skill field work, e.g. harvesting, sorting, and packaging. Women have low access to land, technologies, knowledge and finance, and are less likely to run their own farm. They are paid 35% less than men for their work (7). The Ministry of Agriculture was dominated by men, i.e. 62% men and 38% women (11).

Government support tools in agriculture include low interest rate leasing or lending programmes for farmers to invest in agri-machinery and equipment, technologies (intensive orchards, drip irrigation) and hail protection systems and greenhouses. The Government also leads a programme on promoting agricultural insurance systems (1, 3).

Key bottlenecks in agri-food include prevalence of fragmented smallholders (330,000, with less than 1.5ha each) and low cooperation, low productivity due to low investment in and inefficient farming and marketing technologies and practices, underdeveloped market infrastructure (e.g. low storage capacity), and low use of sustainable practices (24).

Sub Sector

Food and Agriculture

Greenhouse production allows for reducing weather risks in agriculture, which are prominent in Armenia. The greenhouse area increased from 640 ha to 1300 ha between 2014-2019. Modern greenhouses with sustainable technologies will increase productivity and offer decent and high salary employment to the community, while reducing or eliminating negative environmental impacts (24).

The Agriculture Development Strategy 2020-2030 aims at enhancing productivity and market operation in agriculture, development of agriculture data and forecasting systems. One of the key priorities is the promotion of modern facilities and technologies, including farming and post-harvest technologies (e.g. cold storage), modern greenhouses and irrigation, and disaster protection systems (11).

The Government provides subsidies (interest rate subsidy) for financing investment in modern greenhouses (1, 3, 22, 24).

Industry

Agricultural Products

Pipeline Opportunity

Discover the investment opportunity and its corresponding business model.
Investment Opportunity Area

Modern greenhouse crop production development

Business Model

Invest in small- and medium-size greenhouses by farmers and commercial firms, as well as large-scale industrial greenhouses by large investors or corporations for crop production, focusing on greenhouses equipped with advanced and sustainable technological solutions.

Business Case

Learn about the investment opportunity’s business metrics and market risks.

Market Size and Environment

Critical IOA Unit
Describes a complementary market sizing measure exemplifying the opportunities with the IOA.

Over 350,000 ha of land are available for modern greenhouse productions.

To pursue the modern greenhouse crop production, as of 2019, 8,500 ha of community and state-owned land is available under the category “objects of industrial, mining, and other use (for agriculture use)", with an additional 353,400 ha under the category “Agricultural – for other uses” (26).

The Eurasian Economic Union provides a strong export market for greenhouse produce from Armenia, especially vegetables.

Indicative Return

IRR
Describes an expected annual rate of growth of the IOA investment.

20% - 25%

The investment cost of a 1 ha modern greenhouse is $80-200 per sqm, depending on the greenhouse type (e.g. plastic cover or glass cover, soil or hydroponics). The estimated IRR of vegetable greenhouses varies from 15 to 33%, while the IRR of flower greenhouses is expected to be higher (21, 22, 24).

Investment Timeframe

Timeframe
Describes the time period in which the IOA will pay-back the invested resources. The estimate is based on asset expected lifetime as the IOA will start generating accumulated positive cash-flows.

Short Term (0–5 years)

Greenhouse commercialization has a short-term period. Revenue can be generated within one year after the establishment of the structure (21, 24).

Ticket Size

Average Ticket Size (USD)
Describes the USD amount for a typical investment required in the IOA.

USD 500,000 - USD 1 million

Market Risks & Scale Obstacles

Business - Supply Chain Constraints

Armenia has limited relevant knowledge and skills for modern greenhouse set-ups, especially agronomists. The industry also suffers from limited plant protection and poor production and management practices.

Business - High running costs

Traditional heating practices, using gas, may incur high costs, which could limit profitability and negatively impact the environment.

Impact Case

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Sustainable Development Need

Armenia's agricultural productivity is low compared to peer countries, which also leads to limited income opportunities for communities. The country's greenhouse area stands at only 1,300 ha in 2019, and only a small part of this area (177 ha) applies advanced technologies (24, 22).

Unsustainable crop farming practices prevail in Armenia's agriculture, causing inefficient use of water, water and soil pollution, and soil erosion and degradation (24, 27).

Gender & Marginalisation

Women in agriculture have less job opportunities and are paid lower salaries than men in Armenia.

Expected Development Outcome

Increased productivity of the agricultural production and enhanced food security, reduced prices for primary agricultural products by creating steady supply of those vegetables and other products around-the-year, and increased efficiency of using inputs, such as fertilizers, pesticides and water.

Reduced risks in agricultural production stemming from unfavourable weather conditions, disasters, pests and diseases.

Enhanced export promotion as a significant share of greenhouse crops is sold to foreign countries in the region.

Gender & Marginalisation

Greenhouse crop production provides numerous, well paid and better condition job opportunities, especially for women in communities where the greenhouses are established.

Primary SDGs addressed

Zero Hunger (SDG 2)
2 - Zero Hunger

2.3.1 Volume of production per labour unit by classes of farming/pastoral/forestry enterprise size

2.3.2 Average income of small-scale food producers, by sex and indigenous status

Secondary SDGs addressed

Clean water and sanitation (SDG 6)
6 - Clean water and sanitation
Decent Work and Economic Growth (SDG 8)
8 - Decent Work and Economic Growth
Industry, Innovation and Infrastructure (SDG 9)
9 - Industry, Innovation and Infrastructure

Directly impacted stakeholders

People

Small to medium size farmers, owners and operators of greenhouses benefitting from higher productivity and increased incomes.

Gender inequality and/or marginalization

Greenhouses provide women opportunities for jobs with higher wages and better conditions.

Planet

Sustainable greenhouse technologies will positively impact the environment via more efficient use of water as well as lower use of fertilizers and pesticides.

Corporates

Retailers, supermarket chains and exporters benefitting from stable supply of high quality vegetables, fruits and flowers.

Public sector

The Ministry of Agriculture and the Government at large will benefit from a stronger agricultural sector, contributing positively to the country's economy and the wellbeing of its citizens.

Indirectly impacted stakeholders

People

Communities around the greenhouses benefit from more job opportunities, and consumers benefit from stable supply of high quality vegetables, fruits and flowers.

Outcome Risks

Significant amounts of gas are required to heat greenhouses, which affects the environment and incurs substantial costs (with gas contributing over 50% of greenhouse crop production costs) (21, 24).

Most of Armenia's greenhouses are covered by polyethylene, which has a useful life of three years. The material's use may have negative effects on the environment, especially if it is not recycled.

Impact Risks

The lack of agronomists, plant protection specialists and greenhouse managers as well as weak marketing and logistics capacities by small farmers may limit export opportunities of produce.

Impact Classification

B—Benefit Stakeholders

What

Modern greenhouses will boost crop production, improve the wellbeing of farmers and support the community at large.

Who

Small- and medium-size farmers as well as communities benefitting from vegetables, fruits and flowers work opportunities and supply.

Risk

The model is proven and improves environmental impacts of agricultural practices, but greenhouses may have negative environmental effects after dismantling, when due recycling is not conducted.

Impact Thesis

Boost crop production via modern sustainable and efficient technologies, and ensure steady supply of vegetables, fruits and flowers for local consumption and export.

Enabling Environment

Explore policy, regulatory and financial factors relevant for the investment opportunity.

Policy Environment

Armenia promotes greenhouse production through various subsidies and privileges for the establishment and operation of modern greenhouses (1, 3, 11, 24, 29).

The Government Plan 2019-2023 promotes the efficient use of and access to agricultural resources to improve food security and increase income from agriculture (1).

The Agriculture Development Strategy 2020-2030 prioritizes the enhancement of productivity and agri-market operations. One of the key priorities is the promotion of investments in modern technologies, including for greenhouses (11).

Financial Environment

Financial incentives: Investments in agriculture, including for greenhouses, benefit from subsidies for investing in technologies: (i) loans with 0% or 5% interest rate (11 % market rate); (ii) coverage of 50% of greenhouse investment cost; (iii) and leasing at 4% (3, 24).

Fiscal incentives: The revenue generated from the proceeds of greenhouse sales (items under the codes FZG 0106 41 000, 0106 90 00 90, 5305 00 000 0 and FZG 9406 00 310 0) are exempted from VAT (3, 24, 28).

Fiscal incentives: Greenhouse equipment and goods (under the codes: FZG AA 0106 41 000, 0106 90 00 90, 5305 00 000 0) and industrial 9406 00 310 0) are exempted from VAT when being imported (3).

Regulatory Environment

The Decree No 1612-L of 14 November 2019 establishes that the construction of greenhouses with an area exceeding 1,000 m2 is to be constructed with the required construction licenses and by a professional firm (29).

Marketplace Participants

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Private Sector

Exporters of vegetables, fruits and flowers, such as Mavas, Eco Tomato, Biga, Spayka and Ecoland; supermarket chains in Armenia such as Yerevan City, SAS, Carrefour and Nor Zovq.

Government

Ministry of Economy, Ministry of Environment, State Food Safety Agency, State Cadastre Committee, Community Municipalities.

Multilaterals

World Bank, European Bank for Reconstruction and Development (EBRD), United Nations Development Programme (UNDP), USAID, European Union (EU).

Non-Profit

Greenhouse Association of Armenia, Agribusiness Teaching Center (offering greenhouse course).

Public-Private Partnership

Community-Business Cooperation for Pasture Use and Management.

Target Locations

See what country regions are most suitable for the investment opportunity. All references to Kosovo shall be understood to be in the context of the Security Council Resolution 1244 (1999)
country static map
rural

Armenia: Ararat

Greenhouse crop production prevails in the Armavir, Ararat and Kotayk regions, which have advantages in terms of market access and logistics due to their proximity to the capital Yerevan (23, 24).
rural

Armenia: Armavir

Greenhouse crop production prevails in the Armavir, Ararat and Kotayk regions, which have advantages in terms of market access and logistics due to their proximity to the capital Yerevan (23, 24).
rural

Armenia: Kotayk

Greenhouse crop production prevails in the Armavir, Ararat and Kotayk regions, which have advantages in terms of market access and logistics due to their proximity to the capital Yerevan (23, 24).

References

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